So, today I’m writing about AR.
No, it’s not pirate speak, not the state west of Memphis, and no my good teacher friends, not Accelerated Reader. I’m talking about Augmented Reality. Sound like Future Geek Speak? Until now it has been just that.
Originally AR technology was created for the military to provide marking ability of landmarks.
If you have watched football in the last few years you’ve seen AR technology at work showing viewers the first-down line.
According to Wikipedia: Augmented reality (AR) is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data.
Blah, blah, geek, nerd, geek, tech speak...
Other than a phrase that’s trending up, what does Augmented Reality have to do with your writing?
What if we used a page of your book as a real world object?
What if you could share with your readers the playlist that inspired you while you wrote your novel?
What if you could attach backstory for your characters the first time they appear in your book?
For those of you with books already in print or possibly out of print, wouldn’t it be great to add new content without the requirement of reprinting your books? You could link existing readers to your new works as well as add spark to your existing books to attract new readers.
Think of it as an enhanced ebook without the ebook.
Here’s how a reader would use AR:
- Download a free AR App to their smartphone or tablet.
- As they read your book, they scan a page with their smartphone or tablet.
- From their device they are able to link to your website, listen to music, see the pictures on the page come to life in a video or animation.
AR Demo for The Goths Graphic Novel for Ipad, iphone users
My fellow Turbo Monkeys, I urge you to check into this technology and it’s ability not only to enhance your books but also to enhance your entire sales strategy.